#1 Name in Security 90% Brand Awareness 500,000 Systems Funded Last Year
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Why Choose ADT?
Why Choose ADT?

The choice is simple. When Americans think security, they think ADT.

When you partner with ADT, you're joining forces with America's #1 choice for helping them protect the things they value the most.

We are consistently ranked #1 by Security Distributing and Marketing magazine's annual top 100 poll. When you become a member of the ADT family, you'll enjoy the benefits and resources of an industry leader, while still maintaining management and ownership of your company.

Helping You Reach More People
Helping You Reach More People

Brand Power that Works for You.

There’s no mistaking our signature blue sign – and all that it stands for. As an ADT Authorized Dealer, you have the opportunity to capitalize on the power of the ADT name. We’ll provide a marketing program that’s proven to produce successful leads. We’ll help you to reach customers through customizable direct mail pieces, newspaper ads, radio scripts, home show display tips and more.

Star Power that Gets you Noticed.

When you combine a $100 million advertising investment with the star power of long-time Hollywood personality Ving Rhames, people take notice. In our new campaign, Ving is the embodiment of ADT Security, making our brand come to life. But that’s not all. As an ADT Authorized Dealer you benefit from Ving’s pulling power in the TV spots, and can also use his image in your local advertising through ADT Fast Ads and on your own advertising pieces.

The Best Products
The Best Products

The products people want. From a name they can trust.

ADT is committed to continued leadership in the business of security. We believe in offering innovative products and services that will not only make our customers lives more secure, but easier. When you join the ADT family, you'll be able to offer home security and so much more. We now provide ADT Pulse, a home automation system that will allow your customers to control the climate and lighting in their homes. You can also provide peace of mind to aging customers and their caregivers in case of a medical emergency with our ADT Home Health Security Services.

You'll also become a major client of our product suppliers and enjoy the best service and top pricing on quality products for your business such as mobile phones and software programs.

A Healthier Bottom Line
A Healthier Bottom Line

Instant payment without any delay or wait.

A healthy cash flow means a healthy business and you can earn instant cash from your customers when you partner with ADT. You'll be paid directly by the customer when a qualified alarm system is installed. Once an alarm system is purchased by ADT and goes online, you can earn weekly compensation that's available through direct deposit.

Dealers have opportunities to earn continuous income with revenue sharing and continuing equity payments for accounts they sell to ADT*. We also handle all of the accounting for purchased alarm accounts, so you'll enjoy the freedom to concentrate on your clients and watch your business grow.

Helping to keep you competitive is a top priority for ADT.

*Subject to execution of and terms and conditions of the standard ADT authorized Dealer Agreement.
Advanced Training
Advanced Training

The best training in the industry.

ADT's Dealer Development Group offers hands-on courses to help you generate more leads and customers. Our program is taught by experienced and respected professionals right at your business location. We'll bring an innovative curriculum that's up to date with the most current sales and marketing methods and includes both classroom and field training.

Current training Seminars

  • Advanced Leadership Training For Sales Managers (ALT)
  • Door Knocking Training (DK) (classroom and field)
  • Advanced Door Knocking (ADK) (classroom and field)
  • Professional Sales Workshop (PSW) (classroom and field)
  • Partnership Marketing (PM) (classroom and field)